Roku, Inc., together with its subsidiaries, operates a TV streaming platform. The company operates in two segments, Platform and Player. Its platform allows users to discover and access various movies and TV episodes, as well as live sports, music, news, and others. As of December 31, 2020, the company had 51.2 million active accounts. It also provides digital and video advertising, content distribution, subscription, and billing services, as well as other commerce transactions, brand sponsorship and promotions, and audience development campaigns; and manufactures, sells, and licenses smart TVs under the Roku TV name. In addition, the company offers streaming players, and audio products and accessories under the Roku brand name; and sells branded channel buttons on remote controls. It provides its products and services through retailers and distributors, as well as directly to customers through its website in the United States, Canada, the United Kingdom, France, the Republic of Ireland, Mexico, Brazil, and other Latin American countries. Roku, Inc. was founded in 2002 and is headquartered in San Jose, California.
IPO Year: 2017
Exchange: NASDAQ
Website: roku.com
| Date | Price Target | Rating | Analyst |
|---|---|---|---|
| 6/4/2026 | $150.00 → $170.00 | Overweight | Morgan Stanley |
| 5/1/2026 | $140.00 → $160.00 | Buy | Pivotal Research Group |
| 2/13/2026 | $118.00 | Neutral → Buy | Rosenblatt |
| 2/6/2026 | $105.00 | Perform → Outperform | Oppenheimer |
| 1/8/2026 | $145.00 | In-line → Outperform | Evercore ISI |
| 1/5/2026 | $132.00 | Neutral → Buy | Arete |
| 12/16/2025 | $135.00 | Underweight → Overweight | Morgan Stanley |
| 12/11/2025 | $135.00 | Hold → Buy | Jefferies |
| 11/3/2025 | $120.00 → $135.00 | Buy | Pivotal Research Group |
| 11/3/2025 | $135.00 | Neutral → Overweight | Piper Sandler |
Insider purchases reveal critical bullish sentiment about the company from key stakeholders. See them live in this feed.
4 - ROKU, INC (0001428439) (Issuer)
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Analyst ratings in real time. Analyst ratings have a very high impact on the underlying stock. See them live in this feed.
Morgan Stanley reiterated coverage of Roku with a rating of Overweight and set a new price target of $170.00 from $150.00 previously
Pivotal Research Group reiterated coverage of Roku with a rating of Buy and set a new price target of $160.00 from $140.00 previously
Rosenblatt upgraded Roku from Neutral to Buy and set a new price target of $118.00
Oppenheimer upgraded Roku from Perform to Outperform and set a new price target of $105.00
Evercore ISI upgraded Roku from In-line to Outperform and set a new price target of $145.00
Arete upgraded Roku from Neutral to Buy and set a new price target of $132.00
Morgan Stanley upgraded Roku from Underweight to Overweight and set a new price target of $135.00
Jefferies upgraded Roku from Hold to Buy and set a new price target of $135.00
Pivotal Research Group reiterated coverage of Roku with a rating of Buy and set a new price target of $135.00 from $120.00 previously
Piper Sandler upgraded Roku from Neutral to Overweight and set a new price target of $135.00
Insider transactions reveal critical sentiment about the company from key stakeholders. See them live in this feed.
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Roku, Inc. (NASDAQ:ROKU) announced today that Dan Jedda, CFO and COO, will participate in a fireside chat at the Evercore ISI Global TMT Conference on Tuesday, June 2. Mr. Jedda is scheduled to appear at 1:20 PM PT. A live webcast and replay of the presentation will be available on the investor relations section of the Roku website at www.roku.com/investor. About Roku, Inc. Roku pioneered streaming on TV. Today, it is the #1 TV streaming platform in the U.S., Canada, and Mexico by hours streamed (Hypothesis Group, Dec. 2025). Roku connects viewers to the content they love, enables content publishers to build and monetize large audiences through advertising and subscriptions, and provi
Backed by years of consumer insights, the new Home Screen leads to less time searching, more time streaming Today, Roku unveiled a new Home Screen that introduces a more dynamic, smarter experience and will reach over 100 million streaming households soon. With more relevant recommendations and faster pathways to content, the new Roku Home Screen reduces friction, maintains Roku's signature simplicity, and helps viewers find their next favorite show with ease. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260527563154/en/Today's advancements mark the first significant update of the Roku Home Screen in over a decade. Guided by
Seven Months Remain in 2026 to Pursue Additional Commercial PartnershipsNamed Partners Include ZOOP, Rumble (NASDAQ:RUM), Rezolve AI (NASDAQ:RZLV), Roku (NASDAQ:ROKU), Caliwater, Betr, Frame Fitness, Public, and othersNEW YORK, May 26, 2026 /PRNewswire/ -- Enhanced (NYSE:ENHA), the elite sports competition and performance products company, today announced that the inaugural Enhanced Games held Sunday May 24th from Las Vegas secured more than $32 million in aggregate sponsorship deal value across its commercial partner ecosystem. Sponsorship deal value was secured ahead of the inaugural Games. The company has more than seven months remaining in the year to pursue additional sponsorships, rene
Roku customers in the U.S. can now subscribe to FOX One on The Roku Channel to stream FOX's full slate of news, entertainment and sports – including every FIFA World Cup 2026™ match Today, Roku (NASDAQ:ROKU) launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for live and on-demand access to signature FOX news, sports, and entertainment in one seamless experience on The Roku Channel. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260526271269/en/Roku customers in the U.S. can now subscribe to FOX One on The Roku Channel to stream FOX's
Streaming free on the Roku Sports Channel on May 24th 9pm EST/6pm PST, the first-ever event combines scientific innovation and approved use of performance enhancing substances with elite competitionSAN JOSE, Calif. and NEW YORK, May 11, 2026 /PRNewswire/ -- Today, Roku (NASDAQ:ROKU) becomes the North American streaming home for the inaugural Enhanced Games (NYSE:ENHA) on May 24th at 9pm EST/6pm PST, the two companies announced today. The Enhanced Games are an elite sports competition that aims to celebrate athletic excellence while exploring the limits of human performance. Combining scientific innovation, medically approved performance enhancement usage, and a deep commitment to athlete wel
Roku, Inc. (NASDAQ:ROKU) announced today that Chief Financial Officer and Chief Operating Officer Dan Jedda will participate in a fireside chat at the Needham Internet and Media Conference in New York City on Tuesday, May 12. Mr. Jedda is scheduled to appear at 1:30 PM ET. Mr. Jedda will also participate in a fireside chat at the MoffettNathanson Media, Internet & Communications Conference on Wednesday, May 13. Mr. Jedda is scheduled to appear at 11:15 AM ET. A live webcast and replay of each presentation will be available on the investor relations section of the Roku website at www.roku.com/investor. About Roku, Inc. Roku pioneered streaming on TV. Today, it is the #1 TV streaming
Today, Roku, Inc. (NASDAQ:ROKU) released first quarter 2026 results. Visit the Roku investor relations website to view the first quarter 2026 letter to shareholders. The company will host a live webcast of its conference call to discuss the results today at 2:00 PM Pacific Time. Participants may access the live webcast in listen-only mode on the Roku investor relations website. An archived webcast of the conference call will also be available following the call. About Roku Roku pioneered streaming on TV. Today, it is the #1 TV streaming platform in the U.S., Canada, and Mexico by hours streamed (Hypothesis Group, Dec. 2025). Roku connects viewers to the content they love, enables cont
Roku customers in the U.S. can now subscribe to Peacock Premium Plus on The Roku Channel, with new features to pause and replay live content, including sports Today, Roku (NASDAQ:ROKU) announced that NBCUniversal's Peacock Premium Plus service is now available via its Premium Subscription offerings in the U.S. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260428246876/en/Roku customers in the U.S. can now subscribe to Peacock Premium Plus on The Roku Channel, with new features to pause and replay live content, including sports. Roku customers can now directly subscribe to Peacock Premium Plus through their Roku account and ac
LAS VEGAS, April 19, 2026 /PRNewswire/ -- (2026 NAB Show) - Quickplay, the Content to Value Operating System, today unveiled a broad array of company news including: an AI-enriched solution that identifies social signals and trending topics, and connects them to relevant content within minutes; transformative customer deployments; and powerful industry research and partnerships. Debuting at NAB, Social Signals is a new technology within Quickplay AI Studio that identifies trending cultural moments and matches them with high-value content assets to automatically generate social-r
The milestone underscores Roku's role as the leading TV streaming platform while the global shift to streaming accelerates Today, Roku announced it has surpassed 100 million streaming households worldwide, a major milestone that highlights the company's scale and momentum. This achievement reflects the broader shift in viewing habits, as streaming becomes the primary way people watch TV. Households around the globe watch TV using a Roku streaming player, a first-party Roku-made TV, or one of the many Roku TV models built by our global hardware partners. All Roku devices offer the same simple, delightful experience that begins with the Roku Home Screen and is powered by the Roku OS. This
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Live Leadership Updates
Strategic acquisition will bring additional customer value with affordable subscription service offering live TV, on-demand video and cloud-based DVR Roku, Inc. (NASDAQ:ROKU), the #1 TV streaming platform in the U.S.*, announced today that it has entered into an agreement to acquire Frndly TV, a subscription streaming service that offers live TV, on-demand video, and cloud-based DVR for an affordable price. Based in Denver, CO, Frndly TV was founded in 2019. It offers subscribers access to more than 50 top-rated live TV channels, including A&E, Hallmark Channel, The History Channel, Lifetime, and more, as well as thousands of hours of on-demand content, starting at $6.99/mo. Subscribers a
Live finance-specific insights
Today, Roku, Inc. (NASDAQ:ROKU) released first quarter 2026 results. Visit the Roku investor relations website to view the first quarter 2026 letter to shareholders. The company will host a live webcast of its conference call to discuss the results today at 2:00 PM Pacific Time. Participants may access the live webcast in listen-only mode on the Roku investor relations website. An archived webcast of the conference call will also be available following the call. About Roku Roku pioneered streaming on TV. Today, it is the #1 TV streaming platform in the U.S., Canada, and Mexico by hours streamed (Hypothesis Group, Dec. 2025). Roku connects viewers to the content they love, enables cont
Today, Roku, Inc. (NASDAQ:ROKU) announced it will release first quarter 2026 financial results after the stock market closes on Thursday, April 30. The company will host a live webcast of its earnings call at 2:00 PM Pacific Time on April 30. Participants may access the live webcast in listen-only mode from the Roku investor relations website. An archived webcast of the conference call will also be available on the Roku investor relations website following the call. As previously announced, beginning in the first quarter of 2026, Roku will disaggregate its Platform business into two segments: "Subscriptions" and "Advertising." For informational purposes and to assist investors in making
Today, Roku, Inc. (NASDAQ:ROKU) released fourth quarter and full year 2025 results. Visit the Roku investor relations website to view the fourth quarter and full year 2025 letter to shareholders. The company will host a live webcast of its conference call to discuss the results today at 2:00 PM Pacific Time. Participants may access the live webcast in listen-only mode on the Roku investor relations website. An archived webcast of the conference call will also be available following the call. About Roku Roku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilit
Today, Roku, Inc. (NASDAQ:ROKU) announced it will release fourth quarter 2025 financial results after the stock market closes on Thursday, Feb. 12, 2026. The company will host a live webcast of its earnings call at 2:00 PM Pacific Time on Feb. 12. Participants may access the live webcast in listen-only mode from the Roku investor relations website. An archived webcast of the conference call will also be available on the Roku investor relations website following the call. About Roku, Inc. Roku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage c
Today, Roku, Inc. (NASDAQ:ROKU) released third quarter 2025 results. Visit the Roku investor relations website to view the third quarter 2025 letter to shareholders. The company will host a live webcast of its conference call to discuss the results today at 2:00 PM Pacific Time. Participants may access the live webcast in listen-only mode on the Roku investor relations website. An archived webcast of the conference call will also be available following the call. About Roku Roku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku-
Today, Roku, Inc. (NASDAQ:ROKU) announced it will release third quarter 2025 financial results after the stock market closes on Thursday, Oct. 30, 2025. The company will host a live webcast of its earnings call at 2:00 PM Pacific Time on Oct. 30. Participants may access the live webcast in listen-only mode from the Roku investor relations website. An archived webcast of the conference call will also be available on the Roku investor relations website following the call. About Roku, Inc. Roku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage co
Today, Roku, Inc. (NASDAQ:ROKU) released second quarter 2025 results. Visit the Roku investor relations website to view the second quarter 2025 letter to shareholders. The company will host a live webcast of its conference call to discuss the results today at 2:00 PM Pacific Time. Participants may access the live webcast in listen-only mode on the Roku investor relations website. An archived webcast of the conference call will also be available following the call. About Roku Roku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Rok
Today, Roku, Inc. (NASDAQ:ROKU) announced it will release second quarter 2025 financial results after the stock market closes on Thursday, July 31, 2025. The company will host a live webcast of its earnings call at 2:00 PM Pacific Time on July 31. Participants may access the live webcast in listen-only mode from the Roku investor relations website. An archived webcast of the conference call will also be available on the Roku investor relations website following the call. About Roku, Inc. Roku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage c
Today, Roku, Inc. (NASDAQ:ROKU) released first quarter 2025 results. Visit the Roku investor relations website to view the first quarter 2025 letter to shareholders. The company will host a webcast of its conference call to discuss the results today at 2:00 PM Pacific Time. Participants may access the live webcast in listen-only mode on the Roku investor relations website. An archived webcast of the conference call will also be available following the call. About Roku, Inc. Roku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku TV
Today, Roku, Inc. (NASDAQ:ROKU) announced it will release first quarter 2025 financial results after the stock market closes on Thursday, May 1, 2025. The company will host a live webcast of its conference call to discuss the results at 2:00 PM Pacific Time on May 1. Participants may access the live webcast in listen-only mode from the Roku investor relations website. An archived webcast of the conference call will also be available on the Roku website following the call. About Roku, Inc. Roku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage con
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