As Travelers Hit the Highway During America's 250th Anniversary, Hilton Celebrates with Unexpected, Unforgettable Road Trips for Just 250 Hilton Honors Points
Hilton Honors America Experiences feature quirky festivals, stargazing adventures, VIP fireworks and more – all powered with Hampton by Hilton hospitality plus free gas
As Americans hit the road during the country's 250th anniversary, Hilton is celebrating all summer long. Next week, Hilton is kicking off Hilton Honors America Experiences with a dozen unexpected and unforgettable road trip experiences for only 250 Hilton Honors Points per trip, Hampton by Hilton stays and gas included.
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Hampton by Hilton is the perfect travel partner for any road trip. In fact, when traveling on major U.S. highways, the nearest Hampton hotel is no more than 30 minutes away on average.
These road trip packages, available on a first-come, first-served basis, will drop on the Hilton Honors Experiences platform starting on May 26th. From gazing at the starry sky in Utah or spectacular fireworks over the nation's capital to joining quirky fan festivals for UFO or pickle enthusiasts to discovering America during an ultimate two-week open road adventure – 2026 Jeep® Grand Cherokee included – new Hilton Honors America Experiences will be added throughout the summer.
"In this milestone year celebrating America's 250th anniversary, the open road feels especially meaningful – and Hilton Honors is proud to put our members at the center of it," said Mark Weinstein, chief marketing officer, Hilton. "Through Hilton Honors America Experiences, we're offering once-in-a-lifetime moments for just 250 Points, honoring the timeless American tradition of road trips, shared discovery, and the kind of spontaneous adventures that happen when you pile into the car and see where the journey takes you – with a great stay along the way that helps you focus on what matters most."
Hilton Honors, the award-winning guest loyalty program, is free to join, and 250 Points can be earned with just a single night's stay at a Hampton, allowing nearly anyone the opportunity to redeem their Points for these limited Hilton Honors America Experiences.
With nearly 2,400 locations in the United States, Hampton is the perfect travel partner for any road trip and a natural fit for the Hilton Honors America Experiences. In fact, when traveling on major U.S. highways, the nearest Hampton hotel is no more than 30 minutes away on average.
"For generations of travelers, Hampton has offered a reliable, trusted home base that families – including their four-legged companions – can count on at the end of a long drive," said Shruti Gandhi Buckley, senior vice president and global brand leader, Hampton by Hilton. "As the country marks its 250th anniversary, we are proud to play a role in a once-in-a-lifetime event that feels authentic to Hampton's legacy as a trusted stop on the road. Wherever the road leads this summer, Hampton is here to provide the comfort, convenience and welcoming service that make every mile easier."
Here's a preview of some of the adventures hitting the Hilton Honors Experiences platform in the coming weeks:
The Ultimate "Pursuit of Happiness" Open Road Adventure
A 14-day, build-your-own journey that brings the classic American road trip to life, including a 2026 Jeep® Grand Cherokee and free bp fuel for a year*. Combine bucket-list landmarks with blink-and-you'll-miss-it roadside stops and unexpected detours along the way with the help of GetYourGuide. With stays at roadside-favorite Hampton along your chosen route, this adventure offers new ways to explore both iconic destinations and lesser-known gems from sea to shining sea.
Flora-Bama Fishing Rodeo
For one unforgettable summer weekend in early June, all eyes (and lines) are on the Flora‑Bama Fishing Rodeo. One of the largest fishing tournaments in the country, it draws crowds by the thousands – think big catches, bigger personalities and stories that get better with every retelling. Guests will have the opportunity to chase their own headline-worthy catch in Flora-Bama for the daily weigh-ins, where every fish feeds the frenzy and every moment feels like part of the show.
The Great American Outdoor Adventure
This scenic road trip through Zion and Bryce Canyon delivers peak Southwest stunners – towering cliffs, endless vistas, and views that demand a camera roll clear-out this summer. The grand finale? A private, astronomer-led stargazing session under some of the darkest skies in the country, where the stars absolutely steal the show.
VIP (Very Important Pickle) at the Picklesburgh Festival
Get ready to relish every moment. For one unforgettable mid‑July weekend, Pittsburgh goes full brine as Picklesburgh transforms the city into a pickle lover's playground – complete with pickle beer, pickle ice cream, pickle cocktails and more creative crunch than anyone saw coming. Enjoy VIP access to the festival's most sought-after events, including a pickle tasting, entry into "if you dare" contests like pickle bobbing and pickle juice drinking and even a spin on the legendary mechanical pickle. Capped off with a year's supply of festival‑favorite pickles, this getaway is a big dill.
Celebrating America's Birthday
For those who love a celebration, Washington D.C. will turn into the world's largest birthday party on July 4th This Hilton Honors America Experience will give elevated access to the Great American State Fair, which transforms the National Mall in Washington, D.C., into the country's biggest celebration of all things Americana with food, exhibits and cultural showcases from all 50 states. From coast-to-coast flavors to hometown traditions, it's the ultimate mash-up of what makes America, America, served up in one unforgettable setting. The next day, enjoy early access seating for the 4th of July fireworks extravaganza, a star-spangled‑way to celebrate Independence Day right where history happens.
The American Coaster Fast Lane Road Trip
Built for thrill seekers who measure vacations in first drops and final loops, this high-adrenaline Hilton Honors America Experience takes riders on a four-day sprint through some of the country's most legendary amusement parks this summer. Guests will conquer record-breaking coasters and follow an enthusiast-level itinerary curated by American Coaster Enthusiasts (ACE), receive an ACE membership and a hands-free action camera to capture those adrenaline-filled days.
Roswell UFO Festival
Things get a little extraterrestrial in Roswell, N.M., where VIP access to the Roswell UFO Festival unlocks VIP fun at the International UFO Museum & Research Center and unforgettable moments at the can't-miss drone show this July. The guest will dive headfirst into the action, serving as judge for the Pet and Human Costume Contests and then proudly joining the UFO parade.
Every trip includes accommodations at Hampton by Hilton hotels, a Hampton-themed road trip starter kit and a $250 bp fuel card.
How Hilton Honors America Experiences Work
Hilton Honors America Experiences will drop this summer on the Hilton Honors Experiences website, and when they do, they won't last long. Members can visit Hilton Honors Experiences to explore upcoming experiences. To be among the first to know when new experiences go live, members can download the Hilton Honors app and enable push notifications. Drop announcements will also be shared across Hilton social channels. Terms and conditions apply.
Enrollment in the award-winning Hilton Honors program is free and immediately unlocks access to exclusive benefits, such as member-only discounts, Points toward free night stays, no blackout dates and access to once-in-a-lifetime experiences like these. The latest evolution of Hilton Honors makes earning status even more achievable and rewarding, opening the door for more travelers to enjoy added recognition, perks and flexibility on every stay. Members can also reach elite status faster, now making Hilton Honors Gold status the most valuable mid-tier, all while keeping the benefits Gold and Diamond members appreciate the most.
Hilton Celebrates America's 250th Anniversary All Summer Long
Hilton is celebrating the nation's 250th anniversary all summer long through a range of activations that highlight the joy of travel. In addition to the Hilton Honors America Experiences, Hilton is also bringing the milestone to life through on‑property activations and programming across its portfolio, creating meaningful moments that honor the people, places and stories that shape the thrill of travel from coast to coast.
*A year's worth of bp® fuel, provided as a $5,000 bp® gift card(s), to be used toward fuel purchases at participating bp locations.
About Hilton
Hilton (NYSE:HLT) is a leading global hospitality company with a portfolio of 27 world-class brands comprising more than 9,200 properties and over 1.3 million rooms, in 144 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 4 billion guests in its more than 100-year history. Named as the No. 1 World's Best Workplace by Great Place to Work and Fortune, Hilton aims to create the best culture for its 500,000 team members around the world. Hilton has introduced industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the more than 250 million Hilton Honors members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, LinkedIn, Instagram and YouTube.
About Hilton Honors
Hilton Honors is the award-winning guest loyalty program for Hilton's world-class brands comprising 9,200 properties in 144 countries and territories, with more than 250 million members. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits – from the Points & Money slider and exclusive member discounts to no blackout dates and the Fifth Night Free perk on reward stays booked with all Points. Members can earn and redeem Points for free nights, purchases on Amazon, exclusive experiences and charitable contributions, including through select co-branded credit cards. Members also have access to contactless technology exclusively through the industry-leading Hilton Honors app, where they can check in, choose and access their room using Digital Key. The next evolution of the Hilton Honors program makes earning elite status even more achievable and rewarding and includes the introduction of the new Diamond Reserve tier. Hilton Honors is free to join, and travelers can enroll online at hiltonhonors.com. Learn more about the program at stories.hilton.com/hiltonhonors, and follow Hilton Honors on Facebook, X and Instagram.
About Hampton by Hilton
As the No. 1 ranked lodging franchise for the last 17 years by Entrepreneur®, Hampton by Hilton — including Hampton Inn by Hilton and Hampton Inn & Suites by Hilton — serves quality-driven and value-conscious travelers at more than 3,200 properties in 46 countries and territories around the globe. The brand continues to lead its segment by providing guests with high quality, thoughtfully designed accommodations and amenities, such as modern, spacious rooms and free hot breakfast featuring the signature Hampton Waffle. Hampton by Hilton is committed to delivering an exceptionally friendly and authentic service, all backed by the 100% Hampton Guarantee™. Experience a best-in-class stay at Hampton by Hilton by booking at hampton.com or through the industry-leading Hilton Honors app. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. Learn more about Hampton by Hilton at stories.hilton.com/hampton, and follow the brand on Facebook, Instagram and X.
View source version on businesswire.com: https://www.businesswire.com/news/home/20260518794144/en/
Rachel Kenon
Global Consumer & Commercial Communications
rachel.kenon@hilton.com
Audrey Evensky Brantz
Global Consumer & Commercial Communications
Audrey.Brantz@Hilton.com